A Practical Guide
to Building Effective Sales
to Building Effective Sales
SCRIPTS
(Conversation Scenarios)
for Dentists and Front Desk Administrators of Dental Clinics
(Conversation Scenarios)
for Dentists and Front Desk Administrators of Dental Clinics
- For dental clinics
If your administrators and doctors:
- Can't or won't sell service packages and home care products
- Can't handle your customers' objections, especially ones like "It's too expensive" or "I'll think about it"
- Fail to schedule customers for return visits
- Administrators convert at most 30-50% of incoming calls from new customers into scheduled visits
- Doctors are afraid of making the patients spend money on expensive treatment plans, even when they are necessary
These scripts are for you!
Thanks to these scripts
Your administrators and doctors will learn how to
Turn leads into scheduled visitsSchedule 9 out of 10 callers
Sell moreSell package programs and home care products gently but effectively
Work with difficult customersFind out how to communicate with upset clients
Handle objectionsHandle even the most difficult objections, such as "It's too expensive" and "I'll think about it"
Work with first-time customersEasily connect with a first-time client
Work with "dormant" customersCall "dormant" customers and schedule them for services
Offer related servicesSell additional related services and recommend all of your center's specialists
Schedule return visitsEasily and IMMEDIATELY schedule patients for repeating services
As a result:
- You will not only increase the number of new patients, but turn them into loyal customers;
- You will increase your average check and multiply your profits;
- Your clinic will become famous for its quality of service;
- You will forget about "seasonality" as you will have
a constant flow of new clients!
All you need is inside
Simply adjust the scripts to your clinic and start using them.
You will see immediate results!
Simply adjust the scripts to your clinic and start using them.
You will see immediate results!
The scripts for administrators include:
— Introduction. Administrator's reference sheet
— Patient enters the clinic. Sequence of actions. Administrator's reference sheet
— Phone call reference sheet
— Outgoing calls
— Phrases and expressions to use with patients
— Example call script "Potential patients"
— "Frequent patient" script
— "New special" script
— "The patient is here, but the doctor is running late" script
— Patient enters the clinic. Sequence of actions. Administrator's reference sheet
— Phone call reference sheet
— Outgoing calls
— Phrases and expressions to use with patients
— Example call script "Potential patients"
— "Frequent patient" script
— "New special" script
— "The patient is here, but the doctor is running late" script
—"The customer is paying for the procedure" script
—"Additional sales options" script
— Working with patients' objections
—"Objection types" script
—"Closing the sale" script or how to help the patient make the right choice
—"Calling first-time patients" script
—"Dormant patients" script
—"Handling conflict situations" script
— Anti-service phrases to never use with a patient. Alternative phrases
—"Additional sales options" script
— Working with patients' objections
—"Objection types" script
—"Closing the sale" script or how to help the patient make the right choice
—"Calling first-time patients" script
—"Dormant patients" script
—"Handling conflict situations" script
— Anti-service phrases to never use with a patient. Alternative phrases
The scripts for specialists include:
— Introduction. Specialist's reference sheet
— Patient enters the clinic. Sequence of actions
— Outgoing calls
— Phrases and expressions to use with patients
— Example call script "Potential patients"
— "Frequent patient" script
— "Working with first-time patients" script
— "The patient is here, but the doctor is running late" script
— "Customer paying for the procedure" script
— "Additional sales options" script
— Patient enters the clinic. Sequence of actions
— Outgoing calls
— Phrases and expressions to use with patients
— Example call script "Potential patients"
— "Frequent patient" script
— "Working with first-time patients" script
— "The patient is here, but the doctor is running late" script
— "Customer paying for the procedure" script
— "Additional sales options" script
— Working with patients' objections
— "Objection types" script
— "Closing the sale" script or how to help the patient make the right choice
— "Calling first-time patients after a procedure" script
— "Dormant patients" script
— "Handling conflict situations" script
— Anti-service phrases to never use with a patient. Alternative phrases
— "Objection types" script
— "Closing the sale" script or how to help the patient make the right choice
— "Calling first-time patients after a procedure" script
— "Dormant patients" script
— "Handling conflict situations" script
— Anti-service phrases to never use with a patient. Alternative phrases
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Author and Developer
Larisa Berdnikova
Business coach, owner of an aesthetic medicine clinic LaraMedClinic and consulting companies ArtMediConsult and MedBusinessAcademy.
Business coach, an expert in administrative marketing, management, and increasing revenue for medical, dental and beauty companies;
Creator and owner of several businesses: aesthetic medicine clinic LaraMedClinic, consulting company ArtMediConsult, MedBusinessAcademy, the MED BEAUTY ACADEMY project
22 years of experience owning and managing a business, 11 years in medical business;
Owner of an aesthetic medicine clinic and a Doctor of Medicine. Currently she teaches management and administration, delivers practical training and coaching, consults medical and dental clinics and beauty companies;
Author of the books Valuable Employee: Find and Keep; Anti-Crisis Management of a Clinic or Salon from A to Z; a marketing manual for the service industry How to Take Customers from Strong Competitors, and other practical guides on service and sales;
Creator of more than 85 original training programs and courses.
Creator and owner of several businesses: aesthetic medicine clinic LaraMedClinic, consulting company ArtMediConsult, MedBusinessAcademy, the MED BEAUTY ACADEMY project
22 years of experience owning and managing a business, 11 years in medical business;
Owner of an aesthetic medicine clinic and a Doctor of Medicine. Currently she teaches management and administration, delivers practical training and coaching, consults medical and dental clinics and beauty companies;
Author of the books Valuable Employee: Find and Keep; Anti-Crisis Management of a Clinic or Salon from A to Z; a marketing manual for the service industry How to Take Customers from Strong Competitors, and other practical guides on service and sales;
Creator of more than 85 original training programs and courses.
Since 2013 our company has
1
Organized more than 250 successful online events
2
Trained more than 10,000 executives of medical and beauty companies
3
Trained more than 5,000 administrators and 6,000 specialists and doctors from 19 countries and more than 800 cities.
4
Organized 9 large-scale conventions for medical and beauty industry executives.
Reviews
Your results may vary from what is stated here. The success and degree of revenue growth depends on your work, the rate at which you introduce all the recommendations, and market conditions.
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